OUR SERVICES

Apps, Web, Bots: We help you future-proof

Our elite team builds apps for iOS, Android, Wearables, Desktop, IoT, and more. At MichiganLabs, our goal is to help you and your team through every phase of the development process.

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Core Services

We’re a full-service product development agency that is proven in transforming and scaling businesses. Here are the ways we can help.

Strategic Partnership

Onsite Work Sessions
Product Development
Software Roadmap
Path to Revenue or ROI
Technical Requirements
User Engagement & Acquisition
Metrics Integration & Monitoring

Custom App Development

Mobile applications
Web backend systems
Responsive Web
Internet of Things
Integrations
Embedded systems

Human-Centered UX / UI Design

User Research
User Interface Design
Animation
Prototyping
Usability Testing

Dev-Ops & Deployment

System Architecture
Cloud Setup & Management
Automated Testing
Security Resilience
Continuous Delivery
SCRUM & SAFe Agile

Quality Control & Testing

Cross-platform testing
User interface testing
Code reviews
New OS testing
Automated Testing

Growth & Optimization

Key Metrics and Business Value Strategy
Analytics Tracking Integration
Monitoring and Optimization
A/B Testing
Usability Testing

Some of Our Favorite ways to build

Swift Android React Node.js Angular SASS Bootstrap Postgres Azure Heroku AWS Visual Studio GitLab Sketch Zeplin Principle Illustrator Responsive Web Kotlin

How We Work

Discover and Architect

Aligning business, technology, and customer needs.

Business discovery
User research
Cloud architecture
Information Architecture
Innovation workshops
Business and Insights
Data opportunity strategy
Feature roadmap prioritization

DISCOVERY AND ARCHITECTURE AT MICHIGAN SOFTWARE LABS

Innovation doesn’t happen around a boardroom table. That’s why we employ proven methods that put us in the shoes of your users. At Michigan Software Labs, human-centered research always drives design and development.

How We Design & Prototype

Design & Prototype

Human-centered product design & prototyping

User experience
Visual design
Customer journey mapping
Interaction design
Wireframes
Interactive prototypes
Content design
Design systems
Voice UI & chatbot design
Conceptual design
User testing

DESIGN & PROTOTYPING AT MICHIGAN SOFTWARE LABS

We take pride in our craft. Drawing on our deep expertise in design, our Product Design team cares for your user’s experience over the entire customer journey, at every touchpoint with your company.

How We Build & Deploy

Build & Deploy

Carefully crafted stack & continuously released code

Front-end development
Back-end development
Web service development
DevOps
Automated testing
Systems architecture
Agile/SCRUM
API development
Front-end component libraries
MVPs & prototypes
Release management
Continuous integration
Security & compliance

DEVELOPMENT AT MICHIGAN SOFTWARE LABS

We hire the best custom app development teams (choosing from more than 100 applicants for every software development position).

Working together in co-located teams, we constantly learn from and challenge each other. Our teams stay lean and rapidly deploy customized solutions for each client.

How We Scale & Measure

Scale & Measure

Analytics on business success metrics & customer nurturing

Usability Testing
Integrated analytics
KPI measurement strategy
Feature roadmapping
Ongoing maintenance
Cloud optimization
Release planning
Continuous integration
A/B Testing

SCALING WITH MICHIGAN SOFTWARE LABS

We help to get your product to market. Whether that is on Apple’s App Store®, Google’s PlayStore™, or somewhere else. The objective is to make sure your app is available for your users. As your product grows and evolves, we are here to help support you. Maintaining a product may involve keeping it up-to-date with the latest operating system changes or ensuring it works on new devices.

How You Can Engage With Us