OUR SERVICES

Apps, Web, Bots: We help you future-proof

Our elite team builds apps for iOS, Android, Wearables, Desktop, IoT, and more. At MichiganLabs, our goal is to help you and your team through every phase of the development process.

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Core Services

We’re a full-service product development agency that is proven in transforming and scaling businesses. Here are the ways we can help.

Strategic Partnership

  • Onsite Work Sessions
  • Product Development
  • Software Roadmap
  • Path to Revenue or ROI
  • Technical Requirements
  • User Engagement & Acquisition
  • Metrics Integration & Monitoring

Custom App Development

  • Mobile applications
  • Web backend systems
  • Responsive Web
  • Internet of Things
  • Integrations
  • Embedded systems

Human-Centered UX / UI Design

  • User Research
  • User Interface Design
  • Animation
  • Prototyping
  • Usability Testing

Dev-Ops & Deployment

  • System Architecture
  • Cloud Setup & Management
  • Automated Testing
  • Security Resilience
  • Continuous Delivery
  • SCRUM & SAFe Agile

Quality Control & Testing

  • Cross-platform testing
  • User interface testing
  • Code reviews
  • New OS testing
  • Automated Testing

Growth & Optimization

  • Key Metrics and Business Value Strategy
  • Analytics Tracking Integration
  • Monitoring and Optimization
  • A/B Testing
  • Usability Testing

Some of Our Favorite ways to build

iOS Android Windows React Node.js PHP Ruby Angular SASS Bootstrap Fabric Analytics MySQL Postgres Azure Heroku AWS Visual Studio GitLab Sketch Zeplin Principle Illustrator Responsive Web Custom Cloud Hosting UX/UI Angular 7
How We Work
01

Discover and Architect

Aligning business, technology, and customer needs.

  • Business discovery
  • User research
  • Cloud architecture
  • Information Architecture
  • Innovation workshops
  • Business and Insights
  • Data opportunity strategy
  • Feature roadmap prioritization

DISCOVERY AND ARCHITECTURE AT MICHIGAN SOFTWARE LABS

Innovation doesn’t happen around a boardroom table. That’s why we employ proven methods that put us in the shoes of your users. At Michigan Software Labs, human-centered research always drives design and development.

02

Design & Prototype

Human-centered product design & prototyping

  • User experience
  • Visual design
  • Customer journey mapping
  • Interaction design
  • Wireframes
  • Interactive prototypes
  • Content design
  • Design systems
  • Voice UI & chatbot design
  • Conceptual design
  • User testing

DESIGN & PROTOTYPING AT MICHIGAN SOFTWARE LABS

We take pride in our craft. Drawing on our deep expertise in design, our Product Design team cares for your user’s experience over the entire customer journey, at every touchpoint with your company.

03

Build & Deploy

Carefully crafted stack & continuously released code

  • Front-end development
  • Back-end development
  • Web service development
  • DevOps
  • Automated testing
  • Systems architecture
  • Agile/SCRUM
  • API development
  • Front-end component libraries
  • MVPs & prototypes
  • Release management
  • Continuous integration
  • Security & compliance

DEVELOPMENT AT MICHIGAN SOFTWARE LABS

We hire the best custom app development teams (choosing from more than 100 applicants for every software development position).

Working together in co-located teams, we constantly learn from and challenge each other. Our teams stay lean and rapidly deploy customized solutions for each client.

04

Scale & Measure

Analytics on business success metrics & customer nurturing

  • Usability Testing
  • Integrated analytics
  • KPI measurement strategy
  • Feature roadmapping
  • Ongoing maintenance
  • Cloud optimization
  • Release planning
  • Continuous integration
  • A/B Testing

SCALING WITH MICHIGAN SOFTWARE LABS

We help to get your product to market. Whether that is on Apple’s App Store®, Google’s PlayStore™, or somewhere else. The objective is to make sure your app is available for your users. As your product grows and evolves, we are here to help support you. Maintaining a product may involve keeping it up-to-date with the latest operating system changes or ensuring it works on new devices.

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