Services

Strengthen your business with reliable custom software solutions

Our process

Core services

Whether you have a new idea or need improvements on an existing system, we'll come alongside you as your digital product partners. We’re grateful to the many clients who have trusted us to solve their complex business challenges through custom software.

1

PRODUCT STRATEGY

Position yourself for custom software success

This collaborative engagement ensures you build a product that will truly meet your business objectives and user needs. Led by a MichiganLabs principal consultant, a small team will guide you through this 3-4 week journey. During product strategy, you’ll receive actionable insights, an initial screen design, and a roadmap for your custom software solution.

2

PRODUCT DESIGN

Prioritize your users’ satisfaction

Set yourself up for long-term product success with our product design services. We’ll appoint a design lead to translate your strategy into solutions that meet the needs of your users. Along the way, we’ll create appealing screens that build excitement for your product and plot out the critical user journeys that are needed to launch your vision. Through user testing and research, we analyze behaviors, validate decisions, and refine designs accordingly. The product design phase provides invaluable insights so you can make informed decisions.

3

PRODUCT DEVELOPMENT

Accelerate the development of your custom software solution

Our dedicated team of experts builds custom software solutions to improve your users’ experience, streamline your core business processes, and future-proof your operations. This includes mobile apps, web apps, IoT, AI, and more. During the product development phase, we’ll focus on delivering value to your users quickly through routine code deployment, clear communication, and continuous testing—supporting your growth and market innovation.

How we partner with you

Your digital product partners

At MichiganLabs, we do more than write code. We’re your digital product partners. From our fully in-house, cohesive team, we’ll assemble a custom working group that fits your needs. This often includes a combination of product strategy, UX design, development, and delivery.

Strategy and execution delivered simultaneously

We’ll meet you where you are and jump in when you’re ready. Whether you have a bold idea for a new digital product or are hoping to improve on an existing software system, we’re here to help. And while we don’t offer staff augmentation, we’ll seamlessly collaborate with your existing designers and developers—integrating our expertise to enhance the project. Our goal is to support you effectively as your dedicated product team.

Explore our work

Hearsee Mobility

Helping the blind and low-vision navigate the world around them

View Project
Rutgers University

Storm/Breaker helps users improve mental health

View Project
Dwyer Instruments

SMART Air Hood® App

View Project
Auto-Wares

An Uber-like app for Auto Parts

View Project

See why our partners value us

“MichiganLabs was very thorough and attentive throughout the development process. They were faithful to the project timeline and identified solutions quickly, even when we had delays due to unforeseen issues.”

  • Rutgers University

"With our project, MichiganLabs did more than build an app—they met our business needs."

  • A leading industrial recycling center

“It has been a joy to work with Michigan Software Labs. Their ability to capture the user story really stands out. The team has taken our vision and turned it into reality. They understand our business and leverage their expertise to produce fantastic outputs.”

  • A customer support call center

PARTNERSHIPS, RECOGNITION & IMPACT

PART OF THE GOOGLE DEVELOPER PROGRAM
PART OF THE APPLE DEVELOPER PROGRAM
UNIVERSITY OF MICHIGAN PARTNER
LARGEST MICHIGAN MOBILE APP DEVELOPERS
TOP UX DESIGN AGENCIES