Product Strategy
November 22, 2022A look at Product Strategy at MichiganLabs. Why we do it, what it is, what it is not, and how we approach it.
Read moreAny successful project begins with a clearly defined problem to solve (Are You Solving the Right Problem?). Project stakeholders need to be able to articulate the overriding challenge succinctly from the very start. (Spoiler: this often involves narrowing your vision, and may include…gasp…removing functionality.)
Once the problem statement is in place, you can begin to determine how to measure project success, whether it’s behavioral changes, KPI bumps, or attitude improvements among users. Knowing this, here are four things to keep in mind when kicking off a project:
BE MORE INTENTIONAL
Actually, there is one other important measurement to consider: you vs. your intentions. One of the most satisfying parts of any project is achieving the outcomes you had hoped for, then communicating them to your team. If that sounds like something you would enjoy, Michigan Software Labs can help turn your problems into industry-leading solutions.
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A look at Product Strategy at MichiganLabs. Why we do it, what it is, what it is not, and how we approach it.
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